Category

Consumer Electronics

GDPR is a Design Challenge

May 24, 2018 | 4 minute read | by Alexandra Randall | In Allgemein, Artificial Intelligence, colorfy, Consumer Electronics, data, Event, gdpr, IoT, security

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  “The truth is, no-one in the universe has ever read the terms and conditions. Not even God has read the terms and conditions. Anything could be on there and we’d agree to it!” When Eddie Izzard pointed this out on his 2011 standup tour, 21st century tech’s manifest of ‘the fine print’ wasn’t the same embodiment of public revolt… more

IoT World 2018: A Pivotal Point for the Industry

May 9, 2018 | 3 minute read | by Alexandra Randall | In Autonomous Driving, colorfy, Consumer Electronics, Event, IoT, IoT World, Santa Clara

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IoT World in Santa Clara is the biggest IoT event in the U.S. and involves the entire market. The event traditionally focuses on networking and bringing different technologies together under the IoT umbrella. Come say hi to Colorfy at Stand 525 next week.  If you think your Alexa makes you cutting edge, I'm afraid you might be a bit late to the game. IoT technology's heady… more

Colorfy In Talks

Mar 20, 2018 | 2 minute read | by Alexandra Randall | In Allgemein, Artificial Intelligence, colorfy, Consumer Electronics, Event, Future, MWC

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Our endlessly updating Google calendars notwithstanding, there's nothing like a tech show to vivify the number of people we come into contact with every year. The nature of our work means we're constantly meeting different industry peers to discuss ideas and potential projects. Those people span the globe, however, and one of our only chances to meet again is when events like MWC bring us… more

Good Connections at MWC 2018

Mar 9, 2018 | 3 minute read | by Alexandra Randall | In Allgemein, Artificial Intelligence, Audi, Autonomous Driving, Consumer Electronics, Electric Cars, Hardware, IoT, MWC, software, VR

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Another year, another Mobile World Congress. Last week we flew to Barcelona for Mobile World Congress (MWC) at the gargantuan Fira Gran Via. Over 100,000 designers, engineers, CEOs and various other professions gathered for the biggest mobile technology show this side of the Atlantic. Colorfy exhibited at the expansive venue for the first time this year. Our booth was shared by our… more

MWC 2018: The Themes

Feb 9, 2018 | 3 minute read | by Alexandra Randall | In Allgemein, Artificial Intelligence, Audi, Autonomous Driving, colorfy, Consumer Electronics, Design Thinking, IoT, MWC, software

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The annual Mobile World Congress in Barcelona, like many tech trade shows, has shifted its focus in recent years. Front-and-center stands not the cell phone itself but the rapidly developing technology that has transformed the device from simply a wireless telephone to almost anything but. Most of the eight ‘themes’ of this year’s MWC, which takes place 26th February to… more

CES 2018: Looking Under the Hood

Jan 9, 2018 | 3 minute read | by Alexandra Randall | In Allgemein, AR, Artificial Intelligence, Autonomous Driving, CES, Consumer Electronics, Electric Cars, Event, Future, Hardware, IoT, Las Vegas, software, VR

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Colorfy exhibits at Las Vegas’ annual Consumer Electronics Show for the first time this year. The event traditionally showcases the latest hardware and gadgets, physical technology you can hold in your hand and play around with. But the evolution of IoT technology has transformed CES in recent years. A very much deserving official theme this year is AI, as the… more

“Tick-tock, smartphone, your time is up” Apple Watch.

Sep 28, 2017 | 4 minute read | by Alexander Gruber | In Apple Watch, AR, Artificial Intelligence, Audi, Consumer Electronics, Design Thinking, Electric Cars, Event, Fashion, Future, Hardware, Innovation

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Or why the New Apple Watch is bringing the end of the smartphone as we know it. A couple of days before the announcement of the iPhone X, a lifetime dream came true. I met Steve Wozniak at an event held by Audi, a client of ours. We talked about the future of interfaces and the freedom a standalone Apple Watch will… more

See the future for yourself: it’s coming

Sep 6, 2017 | 5 minute read | by Alexander Gruber | In AR, Consumer Electronics, Google, Hardware, Innovation, Light Field, San Francisco, VR

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I find it hard to recall all this without a touch of nostalgia: I saw the first iPhone just a few days after Apple's official launch—ironically, in the hands of a Microsoft executive. We happened to be on a joint road show in Bangkok. Corporate bonds didn't allow the head of Microsoft Mobile to gush over a rival gadget. When… more

Virtual Reality: Time to Move on

May 21, 2016 | 5 minute read | by Alexander Gruber | In Consumer Electronics, Future, Google Cardboard, Kickstarter, Motion Simulator, VR

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  This might sound a bit strange, but it was my dad’s 80th birthday that helped me realize how close modern society has gotten to totally immersing itself in the world of virtual reality. Our family came together, not only from all over Germany, but from across Europe and the US. Lots of hugs. Lots of talks. At some point,… more

CES 2016

Dec 5, 2015 | 1 minute read | by Alexander Gruber | In AR, CEA, CES, Consumer Electronics, Drones, Innovation, Las Vegas, VR

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January, 6-9, 2016 Las Vegas, NV We´ll be attending CES. For meeting requests please use ces2016@colorfy.me more